(Cattle Week is in November)...Tickets for the Rodeo performances are already on sale.

Later this month a Cattle Call Queen will be crowned. The 2025 Cattle Call Queen contest will be held September 26 and 27. The contest kicks off with the Horsemanship competition at Cattle Call Arena in Brawley on Friday, September 26th. The Cattle Call Queen Coronation will be held Saturday evening, September 27th at St. Mary's Parrish Hall at 795 South La Brucherie in El Centro. The evening begins with Cocktails at 6 pm. Their will be dinner, followed by the program. The Crowning Ceremony will start at 7:15 pm. The new queen will serve as an ambassador for the community, representing Brawley and the Imperial Valley at various events throughout the year. The Brawley Cattle Call Queen Royalty Association is hosting the event and encouraging the public to attend and support the contestants.