(Red Ribbon Week comes every October)...This year Red Ribbon Week will be October 23 through October 31.
It is the largest national drug prevention campaign. This year's focus is on promoting youth sports, mental health, and prescription drug misuse prevention. The US Drug Enforcement Administration is kicking off the celebration with the annual Red Ribbon Rally. This event brings together communities to promote healthy, drug-free lifestyles. The DEA says anyone can help build stronger communities and encourage young people to make healthy choices. The special week is also to remember DEA Special Agent Kiki Camarena. The Calexico native lost his life at the hands of Drug Cartels in Mexico.