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Razoo For Schools Goes High Tech

San Diego, California (NAPSI) - Fundraising for your child’s school isn’t just  about car washes, candy bars and bake sales anymore.

That’s the word from parents and others who say Parent Teacher  Associations—commonly known as PTAs—and other nonprofit  organizations are learning to make better use of technology in order to raise  money.

For example, there’s a platform that provides charitable giving  solutions based on what it calls “a new era in philanthropy.”

Considered by many to be a leading example of a fundraising method known  as crowdfunding, Razoo helps nonprofits leverage secure and efficient  technologies to raise money and engage in charitable giving activities.  Crowdfunding involves collecting small donations from many parties in order  to raise the money needed for a particular project or venture.

Razoo has expanded its online platform to allow people to give directly to  other people for nearly any cause. Its site now empowers everyday  philanthropists to show they care through generosity and peer-to-peer sharing  for personal fundraisers.

Options for PTAs

Razoo can help transform any PTA fundraising initiative into a fun,  interactive experience. It provides expert tips and resources that eliminate  the massive time investment for busy parents while increasing the  participation and results through crowdfunding.

Across the country, PTAs are using the platform’s resources in a  number of ways. For instance, some organizations are using its website to launch  customized fundraising pages for special projects or events.

For example, one PTA mom, Diane Kelleher, uses Razoo to help her  daughter’s elementary school, Sligo Creek Elementary in Silver Spring, Md.,  raise money for its annual fundraiser, the Salamander Stride. She said Razoo   “enables us to get more energy and more dynamism to reach out to a  larger number of supporters.”

Other schools are turning to Razoo for assistance in setting up the  mechanism that would let them accept donations on their own site or on their  organization’s Facebook page.

Another way PTAs are using the website is as a tool to help them organize  their core supporters to raise money for specific projects.

A Simplified Process

Using the website to set up a fundraiser only takes a few minutes. The  site offers examples of different approaches and provides visitors with the  tools they need to customize a page that tells their PTA’s unique story  using images, words and videos provided by the PTA.

The platform also shows PTAs how to use e-mail and social media—such  as Facebook and Twitter—to share news of their fundraising efforts with  friends, family and community. Experience has shown that keeping supporters  updated and showing them the difference each donation makes can help to build  support for the overall campaign.

To cover its costs, Razoo charges 4.9 percent on every donation it  collects. It automatically e-mails each donor a tax-deductible receipt so the  nonprofit doesn’t have to. The platform also has programs for assisting  individuals, corporations and other organizations.

To learn more, visit www.razoo.com.