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Padres - Announce 2007 slogan - Experience It! | Padres - Announce 2007 slogan - Experience It! |
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| Written by Pedro Serrano | |
| Friday, 30 March 2007 | |
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SAN DIEGO -- The San Diego Padres today announced the team's primary marketing slogan for the 2007 season: Experience It! Padres Director of Marketing Jenifer Barsell made the announcement.
The San Diego Padres Swinging Friar will distribute new television ads to San Diego news outlets this afternoon. The ads will also be posted on padres.com. Eight new Experience It! television commercials feature 11 Padres players and manager Bud Black. The productions combine serious and humorous themes aimed at furthering the connection between Padres players and fans. "Experience It! is more than a slogan; it's a theme that carries throughout the organization in harmony with the goal of providing an exceptional fan experience at every game," said Barsell. "There's no better way to experience Trevor Time, a Mike Cameron catch or an amazing scoop by Adrian Gonazalez than at PETCO Park."
The Padres Spanish-language slogan is Vive la Experiencia!, which translates to "Live the Experience." Padres players in the spots include: Josh Bard; Mike Cameron; Adrian Gonzalez; Brian Giles; Marcus Giles; Khalil Greene; Trevor Hoffman; Greg Maddux; Jake Peavy; Kevin Kouzmanoff; and Chris Young. The back-to-back National League West Champions regular-season begins in just four days, Tuesday, April 3, at San Francisco. The home season begins Friday, April 6, when the Friars take on the Colorado Rockies at 7:05 p.m. While the Padres home opener is sold out, tickets remain for the other five games of the first homestand. |
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