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Seven Mistakes Grocery Shoppers Make

El Centro, California (NAPSI) - You may save yourself time, money and trouble at the grocery store if you avoid these seven common errors that shoppers make:

1. Consumers don’t make a  list before they go. It always helps to have a clear plan of what you’re  going to buy before you hit the store. To help, there are a number of apps  that can get you organized. One, ZipList, is an online recipe box and  shopping list system that syncs across desktop, tablet and mobile devices, so  you can stick to your list and not forget important ingredients.

2. Shoppers buy food when they’re  hungry. Shopping hungry often leads to impulse buys and purchasing more  than you need.

3. They don’t look down.  Brands pay a premium to be displayed at eye level, so looking down can be a  way to find the same-quality items at lower prices.

4. People shy away from the generic  brands. You’ve had your go-to cereal for years but your grocery  store may be offering the same ingredients in a generic cereal for a fraction  of the cost.

5. They go during peak hours.  Shopping for the week on Sunday afternoon? Looks like everyone had the same  idea. Try to switch up your schedule and stock up during less popular times,  such as late evening on a weeknight or early Saturday morning.

6. Food purchasers ignore the  center aisles. Center aisles at grocery stores usually contain such  packaged goods as canned food and beans. These can offer depth and heartiness  to your meals without breaking the bank.

7. Consumers don’t check for  deals. The online list system can help here, too. ZipList has a Grocery  Deals feature that helps you find what’s on sale at stores near you.  The feature pulls directly from grocery circulars and other sources, so even  perishable goods can be found on the site on a week-to-week basis.

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